Day 06 – The Power Of A Web Chat

Today is day 6 of the Boost Your Business In 30 Days.

Ok, I’m just gonna flat out say it… your customers want to communicate with you the way they want to!  It doesn’t matter what you want.  You have to put multiple lines in the water in order to catch the most fish.  Also known as customers. We talked a lot about fishing for customers yesterday and told you how to collect customer data too.  Check it out.

We all love to text!  It’s easy, fast, and it just works.  Make it easy for your customers to ask a quick question without the fear of calling and sitting through a sales pitch, or crafting an email…  Quick text and bam! done.  Move forward after that.

 

Transcript:

Angie Cherubini:

Hi, everybody. It’s Pat and Angie Cherubini again, and this is day six of 30 days of lives. And today we’re going to, Oh, well, I guess I needed to say, to boost your business 30 days of boosting your business. And today we want to talk about it. This one will be really short today and it’s on a web chat. We think it’s like a lifeline between you and your customers, or it’s just another lifeline between you and your customers. So you know, probably a lot of you out there wonder, I mean, I think a lot of people know what it is, but maybe some of you don’t. So what is web chat, Pat? What is web chat pat?

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Pat Cherubini:

Yeah. Or just go and show you on our website. Web chat is this little bubble down here. Lots of people have it, most people don’t, but it’s a way that if you have a question you’re available and you click on it, Angie’s over here with technology difficulties, you click on it, it pops up. Do you have a question? Ask us whatever it is, whatever your business is. It’s just something different that you can communicate with. Whoever wants to communicate. So if they fill this out, it literally sends us a text. And if you have a question, text us, you know, click our web chat, use it. It actually works. It goes straight down into our dashboard. It can be, you know, it doesn’t have to be our dashboard. There are lots of other technology companies that have this, and it’s just, it’s a way to communicate in the reason that makes it so strong and powerful is in sales, especially online sales is you want to meet your customer where they want to communicate. There are so many people that,

Angie Cherubini:

And they don’t want a big long, they don’t want a big long paragraph.

Pat Cherubini:

Don’t make them jump through hoops. If they have a question, let them ask the question where they are. If they’re on messenger, they want to send you a message and they want you to answer it in messenger, Google my business. Same thing. If they ask you they’re, you know, not everybody wants to make a phone call. I just made a post yesterday. I think that even if people call they’re 60% in businesses, 60%, 60% of business phone calls go unanswered people calling a business

Angie Cherubini:

Fricking crazy. That is crazy.

Pat Cherubini:

You have to have a way to let them, you know, if they don’t want to call fine, though, they can text, they can email, they can send a messenger. They can actually post on your Facebook, whatever, but you got to meet them where they want to be. And this is a really strong way to do it because yeah.

Angie Cherubini:

And you can match your, your brand. The cool part about it is, you know, the icon can, can be you. It can be your face, which if you’re the face of your business that, you know, that’s cool. We usually put Justine our fresh books. We usually put Justine the, the our representative well, you could go to Graceland. It’s ungraceful. Well, Oh, right here. Yeah.

Pat Cherubini:

It’s their logo down here in the bottom. Right. See me circle it.

Angie Cherubini:

And probably we should change that to Spencer. Yeah. I think we should put it as Spencer versus a logo. Make it, make it seem, you know, they’re, they’re reaching out to you make it personable.

Pat Cherubini:

There are a lot of bigger companies that have that, and it’s just an automated bot. And I think people know that this ours can be a little bit automated, but it is a real person answering. So you’ve got to go back and talk like a human, you know, texts. It doesn’t have to be perfect grammar, but you just text back and forth. How can I help you? And you move the conversation forward. Once they either get the answer that you can’t help them, then they can move on and then you’re done. But if you can move that relationship forward and then it’s time to take the next step. That’s when you can jump on a phone or, you know, make a proposal or have a demo, whatever it is that you do.

Angie Cherubini:

And the cool thing about it is in what I like is at least with our software. And I think a lot of software is like this it’s out. There are those conversations that you have in that chat that’s trackable. And it, you know, in ours, it goes right into our dashboard, into the conversations as one of the, one of the ways, you know, you have a conversation with somebody and it’s recorded. So you can always go back and see

Pat Cherubini:

That’s, you know, if, if I’m a brand new prospect to this company and I put in my name here and my mobile phone number and the question I have, that’s the data captured. We now have you in our system and I can text you anytime I want. Yep. I know who you were. I know the question you asked and I can figure out what the next step needs to be, to move you forward to towards the sale

Angie Cherubini:

And allowed to, you know, when you w if you’re looking for, you know, different software out there, whether you use ours or not most other places, it starts around a hundred bucks a month for that. Yeah. That’s crazy as it that’s especially crazy when, when we have a system that is, is all in one. So what do you,

Pat Cherubini:

You pointed to logo, hometown revolution, hometown revolution.com. If you’re interested, it does all that one itty bitty piece of what our system does. We catch,

Angie Cherubini:

I guess, you know, my big final point is, you know, if you’re, if you’re driving people, if you’re driving traffic to your website, which that is what you should be doing all the time, you have to have multiple ways for people to get in touch with you. You just have to and you have to keep up with the times, and this is what everybody’s using. So, you know, get it from somebody. Yep. I don’t care who just get it for your sake. We’d rather have you,

Pat Cherubini:

So this was day six tomorrow. What is tomorrow? I think we’re going to talk about automation and email marketing a little bit, because we’re a everything. So these first several steps are the foundation we’re trying to build the machine. You know, I can’t remember an order. What we talked about, we talked about, you know, websites having Facebook, having Google having a form to capture the data, just like this. This is another way now the web chat. And now we’re going to talk about how once you have that data, it goes into an email automation system, and you can start to send people, newsletters or promos,

Angie Cherubini:

Whatever you want, and that can be done automatically. So we’ll tell you all of that

Pat Cherubini:

Automatically. And you can also do it. If you have an announcement, you can blast everybody. And then we are finishing up on the foundation. The build, once this machine is built, that’s when we can really start pouring some gas on and catching some extra customers. So happy Saturday, want a quick, quick little live.

Angie Cherubini:

If you have any questions, don’t hesitate to reach out.

Pat Cherubini:

We’re here. Let us know you’re here. If you watched it live, but hashtag live below. If you watch it replay hashtag replay, we don’t want to know if anybody’s watching this. We don’t hear from a whole lot of people. So we want to know, are you watching you better be? Yeah. All right. See you tomorrow. Peace.